Last updated: 23 April 2026
App: Keto Dieting — Plans & Recipes (co.uk.ketodieting.app)
Operator / Data Controller: ZenApps UK (Web Print & Signs Ltd), Burnley, Lancashire, United Kingdom
Contact: support@ketodieting.co.uk
Website: https://ketodieting.co.uk
This Privacy Policy explains what data Keto Dieting (“the App”, “we”, “our”) accesses, collects, stores, and shares, and how we protect your rights under UK GDPR and Google Play’s User Data and Health Content policies.
The App is built around health tracking. When you use these features, the following data is collected and stored on our servers so it can sync across your devices:
| Permission | Why | Retention |
|---|---|---|
| Camera | Scan food barcodes · photograph meals for macro analysis · capture before/after photos | Barcode/meal images: processed then discarded. Progress photos: stored only if you save them. |
| Microphone | Optional voice-to-text for quick food logging | Audio is transcribed on-device or via a short-lived API call, then discarded. Only the resulting text is stored. |
| Photo library | Upload meal photos or before/after photos you select | Only the images you explicitly choose are accessed. |
| Location (approximate, foreground only) | Community map — show your city alongside other users | Only the city name is stored, never coordinates. Fully optional. |
| Notifications | Fasting reminders, meal reminders, streak alerts | Delivered via Expo/FCM; you can disable at any time. |
| Purpose | Data used |
|---|---|
| Calculate your daily macros (carbs/fat/protein/calories) | Body metrics, activity level, goal, selected protocol |
| Render charts, streaks, and weight prediction | Food logs, weight logs, fasting logs |
| Personalise ASKETO coach responses | Chat message + a short summary of recent macros/goal |
| Sync across your devices | Everything above, via Supabase (EU region, encrypted) |
| Fix bugs and improve the app | Crash reports, anonymised usage events |
| Process subscriptions and trials | Purchase token + entitlement (via RevenueCat) |
| Send optional reminders | Push token (Expo/FCM) |
We do not use your health data to build advertising profiles, and we do not share it with analytics partners for marketing purposes.
When you chat with ASKETO, your message and a small amount of relevant context (current macros, goal, selected protocol) are sent to OpenRouter, which routes the request to an AI model (currently OpenAI gpt-4o-mini or Google gemini-2.0-flash) to generate a response.
| Service | Role | Where | What they see |
|---|---|---|---|
| Supabase (Supabase, Inc.) | Database, authentication, file storage | EU (Frankfurt) | Account data, health data, progress photos — all encrypted at rest and behind Row-Level Security |
| RevenueCat (RevenueCat, Inc.) | Subscription management | US | Anonymous app user ID, purchase token, entitlement status |
| OpenRouter (OpenRouter, Inc.) | AI model routing for ASKETO | US | Chat message + short macro/goal context (no account identifiers beyond an anonymous session ID) |
| Expo / EAS (650 Industries, Inc.) | Build infrastructure, push notifications | US | Push tokens, crash logs |
| Google Play Billing (Google LLC) | Android purchases | Global | Purchase data (we never see card details) |
| Amazon Associates | Affiliate product links | US | None — outbound link tracking only happens after you tap a product |
All sub-processors have signed Data Processing Agreements compatible with UK GDPR.
You have three paths — pick whichever is easiest:
We never ask for a reason. We never try to talk you out of it. Deletion is irreversible and includes any data we’ve cached on third-party sub-processors (RevenueCat purchase history, OpenRouter chat logs, Expo push tokens) — see Section 5.
You have the right to:
To exercise any right, email support@ketodieting.co.uk. We respond within 30 days.
Keto Dieting is not intended for children under 16. We do not knowingly collect data from anyone under 16. If an age under 16 is entered during onboarding, the App displays a warning and does not create a personalised plan. If you believe a child has provided us data, contact us and we will delete it immediately.
Keto Dieting is not a medical device and does not provide medical advice. Macros, protocols, and AI coach responses are educational only. Consult a qualified healthcare professional before starting any diet, fasting protocol, or supplement regime — especially if you are pregnant, breastfeeding, diabetic, or taking prescription medication.
We will post material changes here with a new “Last updated” date, and notify active users via in-app message. Continued use after a change constitutes acceptance.
Data Controller: ZenApps UK (Web Print & Signs Ltd)
Address: Burnley, Lancashire, United Kingdom
Email: support@ketodieting.co.uk
App Support: support@ketodieting.co.uk
Website: https://ketodieting.co.uk