Your first week on keto sets the foundation for everything that follows. Go in prepared with the right food and the right expectations.
Proteins: Eggs (dozen), bacon, chicken thighs, minced beef, smoked salmon, tinned tuna. Fats: Butter, double cream, olive oil, avocados, cheddar cheese, full-fat Greek yoghurt. Vegetables: Spinach, broccoli, cauliflower, courgette, cucumber, mushrooms, celery. Pantry: Salt, olive oil, almond flour, mixed nuts, tinned sardines.
Days 1–2: Normal. Energy unchanged. Some initial water weight loss.
Days 3–4: Keto flu may arrive. Headache, fatigue, brain fog. This is electrolyte loss, not a health crisis. Salt everything and drink more water.
Days 5–6: The storm begins to pass. Energy starts returning. Hunger decreases noticeably.
Day 7: Most people feel noticeably better than day 1. Ketones rising.
Start each day with simple meals from our keto breakfast collection and grab no-prep options from our keto snacks when hunger strikes.
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